Pealinna is a strong brand of frozen products, with its dumplings and meatballs melting consumers’s hearts. It also became our starting point when we started designing the packaging for Pealinna’s new Margherita pizza. We stuck to the familiar red-white-checkered tablecloth, but covered the entire table… I mean, the package, compared to the previous design. And since pizza has already taken off from Italy, the text design, which is both more modern and clearer, was inspired by the colours of the Italian flag. Enjoy!”