Our recent rebranding project for Kaubamajakas aimed to craft a distinctive and instantly recognizable identity. Central to this transformation is the light rays inspired pattern, which infuses the visuals with dynamics and energy. This pattern offers designers a versatile tool, ensuring the brand identity is both consistent and always fresh.
We also revamped the typography and photo language to enhance the brand experience. The new typography aligns perfectly with the dynamic visuals, ensuring readability and modernity. Our updated photo style showcases people with personalities and inspiring moments, making the brand more engaging and relevant.
This rebranding effort positions Kaubamajakas as a vibrant and inviting shopping destination, ready to captivate and connect with its audience.